Rick Frishman
Bestselling author of
Networking Magic
and Guerrilla Publicity

 

 

Robyn Freedman Spizman
Author of The Giftionary,
When Words Matter Most,
and Make It Memorable!

 

A     C r a s h     C o u r s e     in     P u b l i s h i n g     S u c c e s s    
 

Resources

Rick Frishman, best selling author and speaker has worked with and trained authors, entrepreneurs, and business owners to give them more visibility for themselves and their businesses by leveraging the magic of publicity. On his site you will find many resources which will help you to achieve greater success.

Robyn Freedman Spizman, is a nationally acclaimed gift-giving expert, consumer advocate, television personality and author of over seventy books. Robyn is a seasoned media personality appearing frequently on local and national television, her goal is to help you discover smarter, better and brighter ways to live your life. She's also dedicated to saving you time, money and energy!

Writer's Digest
Write better, get published with the help of the world's bestselling magazine for writers Writer's Digest delivers a monthly dose of solid technique articles for a wide variety of genres; insider info on what editors and agents really want; professionals' secrets for winning queries and cover letters; tips and tricks for kindling your creative fire; savvy business advice for writers; and so much more! Subscribe now at http://www.writersdigest.com/Author101


To get Rick Frishman's Million Dollar Rolodex with over 45 pages of important contact and resources for FREE! click here. (If you're not purchasing products, you can omit your credit card information on the checkout page). Be sure to check back from time to time and download the latest version for the most current information. A small portion of the resources you'll find In my Million dollar Rolodex is listed below.

Home of the Net's most interesting resources, book sites and publishing information.

Internet Resources

Marketing Makeover Generator
http://members.marketingmakeovergenerator.com/specialinfo.asp?x=563373

Audio Generator
http://members.audiogenerator.com/specialinfo.asp?x=551229

Instantvideo Generator
http://members.instantvideogenerator.com/SpecialInfo.asp?x=565701

PlanetLink
Website design, Internet consulting, hosting and promotion services.
http://www.planetlink.com

Ricks Cheap Domains
Web site domains for $8.95 a year.
www.rickscheapdomains.com

Shopping Cart and Mailing List System
www.rickswebsolution.com

Internet Marketing Training Materials Package with Tom Antion
www.greatinternetmarketing.com


Book Writing and Publishing Resources

WRITERS' Journal
WRITERS' Journal offers writers guidance in publishing and selling their work. Columnists deal with various creative forms, such as photography, poetry, and screenwriting. Articles are geared to those at all levels of experience, from beginning writers to those who are already professionals. It covers techniques for improving writing style—punctuation, grammar, sentence structure, vocabulary, etc.—as well as helpful advice on how to develop various types of writing in both fiction and nonfiction categories. Market listings, 16 writing contests (winners are published), suggested books for writers, along with fresh new ideas where writers can sell their work are a few of the highlights readers will return to issue after issue.
Visit www.writersjournal.com to subscribe.

DUNN+ASSOCIATES
NEW! Learn the insider secrets for designing and writing a bestselling book cover! Award-winning design for publishers, speakers and experts. Since 1985. "Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it's really how it works." - Steve Jobs, Wired 4.02 interview.
Ask about our BestSeller System(TM) for self-publishers!
http://www.BookCoverTips.com
Visit our new website!
http://www.dunn-design.com

Mark Victor Hansen's 2005 Mega Book Marketing University
Live Event Recordings Available With Everything You Absolutely, Positively Need Know to Make Your Book a Bestseller! 19 audio CD's will reveal every main platform session… including every strategy, every recommendation, every money-making tactic and ready-to-use marketing ideas we’ll be teaching- fully organized so you can refer to these sessions again and again. 
http://www.markvictorhansen.com

Gropen Associates
Gropen Associates helps publishers solve financial and operational challenges. Solutions both time-tested and innovative are delivered on a question-by-question basis, with no expensive retainers. Do It Yourself packages are also featured, to offer publishers a less-customized approach to common challenges. Further, the Reference Desk offers extensive free resources for the publisher.
http://www.GropenAssoc.com

Bookwire
With detailed information on thousands of titles, authors, and publishers, and thousands of annotated and intelligently organized links to book-related sites around the world, BookWire is the web's most comprehensive and thorough guide to book information.
http://www.bookwire.com

Jenkins Group Inc.
Jenkins Group, Inc. is a holding company which includes four distinct divisions: Custom Book Publishing; Special Market Sales; Speaking & Consulting; and a Publications Division incorporating Independent Publisher magazine which presents the Independent Publisher Book Awards and AuthorSearch 2000.
http://www.bookpublishing.com

Poynter
http://www.parapublishing.com

SPAN
A new nonprofit professional trade association that will show you how to make - and save - money. Here you'll discover complete details to help you become more successful.
http://www.SPANnet.org

Radio-TV Interview Report
Welcome to rtir.com, the interactive version of Radio-TV Interview Report. This is the world's largest database of authors and experts who are available for live and telephone interviews on a wide range of subjects.
http://www.rtir.com

PR Leads
Finally, there's an easy way to get your name in print. And it doesn't cost a fortune. Now you can tell your story to reporters who want to hear it. PR LEADS is the fastest, easiest and most inexpensive way to get publicity for authors, experts, speakers, doctors and psychologists…
http://www.prleads.com

Pneuma Books
Writers and publishers wiil find free information on writing a book, publishing a book, self-publishing a book, ISBN numbers, book editing, book design, book covers, book marketing, book publicity, book promotion, book distribution, and the booktrade.
http://www.pneumabooks.com

Amazon.com
http://www.amazon.com/publishers


Publishers' Guide to Submitting Materials

PartyLine
The weekly roundup of media placement opportunities. If media placement is important to you and your public relations work, particularly in these days of tight budgets and even tighter dollars, you will want to know all about Partyline!
http://www.partylinepublishing.com

ABA
Bookweb, the American Booksellers Association site. Guide to Media Marketing
http://www.ambook.org

Board Room Arts
The most comprehensive public relations manual online, this collection explains how the media works - and how to get your story in print and on the air.

http://www.boardroomarts.com/prfront.htm

Tips Products International
Includes a helpful discussion board and advice on how to publish tips booklets that establish you as an expert and generate publicity.
http://www.tipsbooklets.com

National Speakers Association
The premier association for experts who speak professionally.
http://www.nsaspeaker.org


Here are some additional links which will come in handy

Planned TV Arts
http://www.plannedtvarts.com

Guerrilla Publicity
http://www.guerrillapublicity.com

Promising Promotion
http://www.promisingpromotion.com

PlanetLink
Website design, hosting, search engine promotion and Internet consulting
http://www.planetlink.com

Tom Antion - Great Speaking
One of the best sites on the Web for professional speakers.
http://www.antion.com/speakershop.htm

Mark Victor Hansen's Mega Book Marketing
http://www.megabookmarketing.com

BookZonePro
http://www.bookzonepro.com

All-About-Training Inc
http://www.all-about-training.com

Radio Publicity.com
http://www.radiopublicity.com

Book Expo America
Information and registration for
http://bookexpo.reedexpo.com

John Kremer's Book Marketing Update
Resources for marketing your book
http://www.bookmarket.com

Bowker, Publishers Weekly
Library Journal Information, publishing forms, and reviews
http://www.bookwire.com

Midwest Book Review
http://www.midwestbookreview.com

Publishers Marketing Association
http://www.pma-online.org

Para Publishing
http://www.parapublishing.com


Here are some books that I recommend

 

Dig Your Well before You're Thirsty:
The only networking book you'll ever need
by Harvey Mackay

 

Paperback: 336 pages
Publisher: Currency;

Bestselling author Harvey Mackay reveals his techniques for the most essential tool in business--networking, the indispensable art of building contacts.

 

 
 

Swim with the Sharks Without Being Eaten Alive:
Outsell, Outmanage, Outmotivate, and Outnegotiate Your Competition
by Harvey Mackay

 

Paperback: 288 pages
Publisher: Ballantine Books; Reissue edition (August 27, 1996)

Success can be yours with this straight-from-the-hip handbook by self-made Minnesota millioniare Harvey Mackay. This one-of-a-kind book by a business man who has been there, can show you how to get there too. You will learn to: Outsell, Outmanage, Outmotivate, and Outnegotiate your competitors with sure-fire action-oriented techniques and advice.

 

 

Pushing the Envelope All the Way to the Top
by Harvey Mackay

 

Paperback: 348 pages
Publisher: Ballantine Books; 1st edition (May 2, 2000)

Mackay shares his wisdom about how to build a business from the standpoint of a professional envelope maker, one of the world's best salesmen, and probably the leading business self-help writer. "Pushing The Envelope All The Way To The Top" should be read by all business people.

 

 
 

Raving Fans:
A Revolutionary Approach To Customer Service
by Ken Blanchard and Sheldon Bowles

 

Hardcover: 160 pages
Publisher: William Morrow; 1st edition (May 19, 1993)

Written in the parable style of The One Minute Manager, Raving Fans uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature--not just another program of the month.

 

 

The One Minute Manager
by Spencer Johnson (Introduction), Kenneth H. Blanchard

 

Paperback: 111 pages
Publisher: Penguin Putnam Inc.; (1983)

The blockbuster #1 national bestselling phenomenon is back... not that it ever really went away. An easily-read story which quickly demonstrates three very practical management techniques, it also includes information on several studies in medicine and in the behavioral sciences, which help readers understand why these apparently simple methods work so well with so many people. The book is brief, the language is simple, and best of all...it works.

 

 
 

Who Moved My Cheese?
An Amazing Way to Deal with Change in Your Work and in Your Life
by Spencer Johnson, Kenneth H. Blanchard

 

Hardcover: 96 pages
Publisher: Putnam Pub Group (Paper); (September 1998)

This is a brief tale of two mice and two humans who live in a maze and one day are faced with change: someone moves their cheese. Reactions vary from quick adjustment to waiting for the situation to change by itself to suit their needs. This story is about adjusting attitudes toward change in life, especially at work. Change occurs whether a person is ready or not, but the author affirms that it can be positive. His principles are to anticipate change, let go of the old, and do what you would do...

 

 

Fish!: A Remarkable Way to Boost Morale and Improve Results
by Stephen C. Lundin, Harry Paul, John Christensen

 

Hardcover: 110 pages
Publisher: Hyperion; (August 1, 2003)

Here's another management parable that draws its lesson from an unlikely source--this time it's the fun-loving fishmongers at Seattle's Pike Place Market. In Fish! the heroine, Mary Jane Ramirez, recently widowed and mother of two, is asked to engineer a turnaround of her company's troubled operations department, a group that authors Stephen Lundin, Harry Paul, and John Christensen describe as a "toxic energy dump." Most reasonable heads would cut their losses and move on. Why bother with this bunch of losers? But the authors don't make it so easy for Mary Jane. Instead, she's left to sort out this mess with the help of head fishmonger Lonnie.

 

 
 

Whale Done! : The Power of Positive Relationships
by Kenneth Blanchard, Thad Lacinak, Chuck Tompkins, Jim Ballard and Ken Blanchard

 

Hardcover: 144 pages
Publisher: Free Press; (February 19, 2002)

Ken Blanchard shows how to make accentuating the positive and redirecting the negative the best tools to increase productivity, instead of creating situations that demoralize people. These techniques are remarkably easy to master and can be applied equally well at home, allowing readers to become better parents and more committed spouses in their happier and more successful personal lives.

 

 
 
 

Lies and the Lying Liars Who Tell Them:
A Fair and Balanced Look at the Right

by Al Franken

 

Hardcover: 368 pages
Publisher: E P Dutton; (August 29, 2003)

For the first time since his own classic Rush Limbaugh Is a Big Fat Idiot and Other Observations, Al Franken trains his subversive wit directly on the contemporary political scene. Now, the "master of political humor" (Washington Times) destroys the myth of liberal bias in the media, and exposes how the Right shamelessly tries to deceive the rest of us.

 
 
 

The Ultimate Weight Solution:
The 7 Keys to Weight Loss Freedom

by Dr. Phil McGraw

 

Hardcover: 320 pages
Publisher: Free Press; (September 9, 2003)

You have a decision to make. Those are the opening words Dr. Phil uses in his new and groundbreaking weight loss book. You know he is talking to you if you are among the millions who have chased one fad diet after another, none of which ever works. Dr. Phil is talking about the decision you have to make to change all of that. You know those crash diets never last, and you have to quit lying to yourself and get real about making the ultimate choice to finally take control of your weight and your life. "If you are overweight, you are out of control. That's not a natural place to be," says Dr. Phil. The Ultimate Weight Solution will give you the control that you crave.

 
 

Who's Looking Out for You?
by Bill O'Reilly

 

Hardcover: 224 pages
Publisher: Broadway; (September 23, 2003)

Who's Looking Out for You? is a book that boldly confronts our worst fears and biggest problems in a post-9/11, post-corporate-meltdown world. Its sage, candid advice on regaining control and trust in these troubled times will resonate with the millions of readers and viewers who have come to believe in Bill O'Reilly as the man who speaks for them.

 
 
 

Buck Up, Suck Up... and Come Back When You Foul Up:
12 Winning Secrets from the War Room
by James Carville, Paul Begala

 

Hardcover: 224 pages
Publisher: Simon & Schuster; (September 4, 2001)

James Carville and Paul Begala have waged political war all across America and on three continents. They've won some of the most spectacular political victories of the twentieth century and lost a few campaigns too. Along the way, they've learned a few lessons. Some sound simple, like "Never Quit," some comic, like "Kiss Ass," and some are more complicated and nuanced, like "Strategy Ain't Tactics." But each lesson contains tried-and-true wisdom, illustrated with colorful stories from long political experience -- many never told before.

 
 

The Natural: The Misunderstood Presidency of Bill Clinton
by Joe Klein

 

Hardcover: 240 pages
Publisher: Doubleday; (March 5, 2002)

Joe Klein, best-selling author of Primary Colors and one of our most brilliant political analysts, now tackles the subject he knows best: Bill Clinton. Astute, even-handed, and keenly intelligent, The Natural is the only book to read if you want to understand exactly what happenedÐto the military, to the economy, to the American people, to the countryÐduring Bill Clinton's presidency, and how the decisions made during his tenure affect all of us today.

 
 
 

The Da Vinci Code
by Dan Brown

 

Hardcover: 454 pages
Publisher: Doubleday; (March 18, 2003)

Brown's latest thriller (after Angels and Demons) is an exhaustively researched page-turner about secret religious societies, ancient coverups and savage vengeance. The action kicks off in modern-day Paris with the murder of the Louvre's chief curator, whose body is found laid out in symbolic repose at the foot of the Mona Lisa. Seizing control of the case are Sophie Neveu, a lovely French police cryptologist, and Harvard symbol expert Robert Langdon

 
 

The Publishing Game: Bestseller in 30 Days
by Fern Reiss

 

Paperback: 208 pages
Publisher: Peanut Butter and Jelly Press (September 1, 2002)

Author? Just sold your book to a publisher? Want it to have a shelf life longer than cottage cheese? Publisher? Want to get those books out of your garage and into bookstores and libraries?
Make Your Move Now!
    Learn how to:
        Be featured in national magazines
        Sell to corporations, book clubs, catalogs
        Be distributed through library approval plans
        Win a BookSense award
        Create a knock 'em dead print and broadcast publicity campaign
        Organize a profitable speaking tour
        Syndicate yourself
        Sell via an email newsletter
Play to Win!

 
 
 

The Publishing Game: Find an Agent in 30 Days
by Fern Reiss

 

Paperback: 224 pages
Publisher: Peanut Butter and Jelly Press (September 1, 2002)

Following up on The Publishing Game: Bestseller in 30 Days (which was a Writers Digest Book Club selection), Fern Reiss presents her latest strategic program for would-be authors: The Publishing Game: Find an Agent in 30 Days. "Anyone who has the stamina and energy to write a book can easily write a proposal that will hook an agent," she states, and that positive attitude infuses her week-by-week and day-by-day plan. Reiss's advice is wholly pragmatic, whether it's how to create a marketing plan to convince an agent that your book will sell or "good places to cruise" to meet agents in person. Aspiring authors will find a trove of useful information here to aid and abet them in their search for a literary agent.

 
 
 

The Publishing Game: Publish a Book in 30 Days
by Fern Reiss

 

Paperback: 208 pages
Publisher: Peanut Butter and Jelly Press (April, 2003)

A must for aspiring self-publishers and for anybody who wants to understand how the publishing market works. In her clear, step by step method, Fern Reiss explains everything an author needs to know to produce a book and establish his own publishing venture. What's really helpful about this book is it's structure; each day there's a specific set of goals to accomplish. If you've ever dreamed of becoming your own publisher, this is an essential book for your shelf. Not only does it get rid of the "myths," but makes the dream attainable.

 
 
Copyright© 2005-2006 Rick Frishman and Robyn Freedman Spizman Literary Works LLC